Instagram, an online photo and video sharing platform with over 800 million users around the world, unveiled their latest #Kind Comments mural in Ottawa on November 7. The #KindComments campaign is a global initiative that turns walls around the world into colourful beacons of kindness by creating beautiful street art that encourages positivity both online and off.
The mural can be found on Bank Street between Slater Street and Laurier Avenue West, a mixed-use Morguard property in the heart of Ottawa’s downtown business district.
“We’re delighted to work with Instagram to help spread the message of the power of kindness,” said Bernie Myers, Vice President, Eastern Canada, Office/Industrial Asset Management at Morguard. “The global #KindComments campaign is a unique opportunity to promote positivity through the combination of social media and public art.”
The Ottawa mural features a mix of uplifting messages and bright, colourful artwork designed and painted by
Roll Her Sleeves Painting, a local professional and creative painting collective. The mural was designed to inspire and uplift the community and encourage passers-by to spread positivity by leaving their own kind comments for others, either online or in real life.
Over 100 young men and women from Big Brothers Big Sisters of Canada and Boys and Girls Club of Canada attended the unveiling alongside their Member of Parliament as part of the YOUth in Office mentoring program.
The Morguard property is the sole Canadian stop on the #KindComments mural tour. Murals by local artists are also appearing in New York, Jakarta, Dallas, Tokyo, Chicago, Washington D.C., Mumbai, Mexico City and Rome.